If you need to create a logo for your blog or website, in this guest post we have Roman de Logaster who will explain how you can create a logo for your blog without complications.
All yours Roman 
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Do you need a logo, but do not know how to design a quality one? You could hire a designer, but maybe you do not want to spend a lot of money on your logo.
Do not worry!
We have it covered. In this post, we have compiled some wonderful resources and tips to help you design your logo, even if you are not an expert web designer.
Why your logo is really important
The power of a logo lies in its visual nature. Studies have shown that people recognize and relate to images faster than with text. In today's world of multimedia, this is truer than ever.
Having any logo is not enough to create the identity of your brand.
A badly designed logo can very easily destroy the image of your business, blog or website. On the other hand, a carefully designed logo can reach the buying public and communicate the value of your web / blog. Therefore, everything depends on the logo design.
Types of logos
There are a number of ideas floating around what really is a logo.
If we were to ask different people what a logo is, we would receive a variety of different answers, but probably all would be fine in one way or another. The reality is that there are different types of logos that you can choose to use in your design. In this article, we will briefly explain the 3 main types of logos and show some examples of each one that you will probably recognize.
Logos based on the source
This type of logo is basically composed of letters made in a custom font style. Some examples of this type of logo are: Facebook, Twitter and Sony.
Literal illustration
This is when you take what a particular business does and incorporate it into the logo. For example, if you are a ballet teacher, you could have a simple illustration of ballet shoes along with the name of your company.
Graphic Summary
It is an image or symbol that has no existing meaning. The Nike swoosh is the perfect example of this type of logo.
When you start creating your logo, you must choose what type of logo you want to obtain.
For websites or blogs are often used logos based on sources, as it is easy to place them in the header of the site.
How to create a logo
If you have read up to this section, it is because you are really interested in creating a logo. 
We have already studied several tips for the creation of logos. Now let's move on to the process of creating the logo.
Step 1. Define the objectives of your brand.
In 3 or 4 sentences describe what your blog or website offers to your readers and why. A successful brand satisfies a continuous need. What need do your clients or readers usually have that has inspired you to create your blog or website?
Step 2. Investigate your sector or market niche.
The research includes general readings about your sector or niche, about its history and about its competitors. If you have enough budget, you can carry out external investigations.
It is also convenient to find similar business logos and criticize them.
Step 3. Determine your target audience
How is the profile of your client or reader? Think about your lifestyle and habits.
Which are your hobbies?
What defines your family life?
Step 4. Recognize your competitive advantage
What makes you different from your competitors?
Step 5. Brainstorming and conceptualization
If you want to take your logo design to a higher level, you need a brainstorm. Write any ideas about your future logo, make a list of ideas and after a few days choose a few logos and develop the concept or concepts of logo design.
Step 6. Creation of the logo
In this last step, you must proceed to create your logo.
Download the following flowchart to improve the logo design process (in English)
Ways to get a logo
You can create a logo for your blog in different ways, depending on the resources you have for the creation of the logo. In general, you can obtain a logo using one of the following 6 methods (in English).
Here are some statistics provided by 99designs on what is the source of the designs for small businesses or web pages:
- 27% internal
- 27% do it yourself
- 21% freelance
- 18% crowdsource
- 0.7% agency
Online logos creator
Using an online logo generator is the easiest way for anyone to create their own logo. These types of generators do not always offer the features necessary to create a quality logo, but it is the best option if:
- You are looking for ideas for your logo. You can create a draft with the logo generators online and then complete it on your PC or take it to a designer.
- You do not have skills in design or you have little budget.
Logaster Online logos creator
Logaster is a website that allows you to create logos in a matter of seconds.
Once inside Logaster, on the "Create a logo" page , enter your site or company name, the slogan and the type of business. Then you can select one of the proposed logos and save it if you are satisfied with any.
If not, you can freely edit the style of the logos including colors, text, font, icon and position of the elements.
Logaster supports popular image formats such as PNG, PDF, SVG and JPEG.
The logos in their low resolution version are free to download.
To make the logo you just have to follow a few steps:
Enter the name of the company and the type of activity
Select your favorite option
Edit it if necessary
Sign up, make the payment and download your logo.
Expert tips on creating and designing logos
I have compiled some interesting statements from entrepreneurs and bloggers about the creation of logo
First the growth, then the design
Did you know that about 50% of small business owners or small businesses do not have a website?
It's crazy!
Do not have a website?
... or page on Facebook?
Do not have a LinkedIn profile ...?
But you know what?
Thousands and thousands of businesses are profitable only through word-of-mouth advertising, without online presence and they love their business as it works.
Some of them have a logo that can become quite ridiculous and suddenly one day they decide to change it. If you have to choose between satisfying a customer, making a profit or worrying about your logo, choose the first two options. - TJ McCue, smallbiztrends.com
A quality design is something that you should always invest in.
Quality design is something that is always worth investing.
A good design shows and implies that your blog is reliable and skillful.
This does not apply only to the logo design. A great designer will have a positive impact on other areas of the blog such as user experience, conversion rates and the wow factor - Ryan Carson, founder of Treehouse.
Work with design students
We have gone through the same situations as any startup .
Demands to different companies of professional design the design of a logo and when you start receiving proposals you have to reject them.
How can you justify the payment of $ 20k for a new logo? If instead, you contact design students, the price will drop to about $ 5k obtaining an incredible logo and with a lot of flexibility. - Daniele Gallardo, Actasys
The logo is the first thing that comes to mind when we think of a product.
It's true, a logo is the first thing that comes to mind when we think of a product. I have never had a Nokia product because I personally do not like your logo.
When running a business, a logo shines in every part of its operations. When you give a job offer from your company to a person, the logo must be good enough and attractive enough to attract you to your company (the logo was what initially attracted me to zoho).
A logo is something like the meringue of the cake. It can help increase the visibility of your product / business. Ramprakash Ramamoorthy, Technical Staff Member ZohoCorp
conclusion
That is all. I hope you liked this post and it has been useful.
If you have any idea or proposal of how to make a good logo, you can leave it in a comment.
